For Immediate Release

Press Contact: Karen Mamont 818 501-8340

Engle’s Showroom, L.A. 213 623-4124

There’s a New Kid in Town!

Revolution by Edwin

A Mix of Tradition and Innovation with a Sense of Daring and Provocation

August 20, 2009- There is indeed “a new kid in town” but it’s not “kid”. Revolution by Edwin is a new luxury hip lifestyle handbag collection. This directional company’s research in new and alternative materials such as PVC, Canvas and other innovative fabrications is perfect for today’s retailer offering up- to- the- minute style while simultaneously astonishing the animal friendly customer.

Revolution by Edwin, under the leadership of Edwin Vlessing, is Santa Monica, California based. Yet style influences are founded between Los Angeles, Paris, and Monte Carlo where Edwin frequents and tracks trends. His regal European family background has been in the business of fashion for over a century. Revolution by Edwin is heir to family pride in workmanship and old world skills passed from generation to generation.

Kami Engle’s, owner of the 30 year experienced fashion forward popular showroom in the California Market Center, is thrilled to have found the line. “It is a real treat to offer Revolution’s innovative approach to design and exquisite quality at a price point that is a margin breaker for our retail customers!" The line is easily represented with as little as a 6 piece minimum and mind-boggling wholesale price points between $15.00- $48.00 for the current collection. “We wanted to make it easy for both Majors and Specialty boutiques to “test” in this economic climate”. Most styles are immediate delivery capable. “It’s a retailer’s dream!”

Embellished with the highest quality luxe hardware representing forward fashion icons and innovative designs, Revolution by Edwin style transcends genres from classic to the edgiest of trends. The diverse design options attract a customer span encompassing Designer, Contemporary, Lifestyle and the Junior Market.

A new lifestyle cool handbag brand, spans categories, ships immediate, easy price points, Animal Friendly- FAB!

Revolution by Edwin global expansion and Distribution network include USA, Europe, and Asia.

Showroom listed on website include L.A., Netherlands, and Germany


WWW.REVOLUTIONBYEDWIN.COM